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Catalog Video

Turn a product catalog into per-SKU videos from one approved look. Connect a shop, pick a look, approve it, quote, launch, then download feeds or a Google activation kit.

What it is

Unlike persona ads (one creative set per ideal customer), Catalog Video produces a video for each product in a catalog from a shared approved template. You stay in Waverunner for the whole loop: connect a shop, pick a look, approve it, quote, launch, then download feeds or a Google activation kit.

Open your business, then Catalog. Catalog Video is on for every organization unless an admin turns it off.

How it works

  1. Open your business → Catalog and paste your shop URL, connect a feed, or upload a product CSV (sku, title, price, link, image_url columns).
  2. Pick products (or use the whole catalog once synced).
  3. Pitch a look, review the preview, then Approve the template.
  4. Quote a sample (~5 SKUs) or the full run, then launch. The first charge covers one production tranche.
  5. Review ready videos, grab supplemental feeds, or download the Google video-link handoff CSV.

Pricing and fair use

Catalog Video is metered like other creation: concept pitch $0.13, template master $12, per-SKU variants from $0.15 (S) up to $12 (L). Charges draw from your wallet (starter credit applies). Failed variants refund their units.

  • Up to 500 SKUs per run.
  • Up to 2000 Catalog Video units per organization per day.

Running ads (optional)

You can use Catalog Video for exports and feeds without launching a Waverunner campaign, including a Google video-link activation kit (download and apply in Google Ads yourself). You can also link a completed run to a campaign so per-product video can serve on supported channels alongside your persona ads.

Meta catalog ads never run as broad prospecting. They only deliver to people already in this campaign's reach audiences or your customer list, under the same Preparing → Starting → Live model as other channels.

Product ads from a shop URL

Have a Shopify, WooCommerce, or similar storefront? Waverunner can do the whole setup from the shop's address:

  1. Open your business, then Catalog, and choose Create from shop URL.
  2. Waverunner reads the catalog, picks top products, and pitches a look. Wait for the preview.
  3. Approve the look. You get a sample quote automatically.
  4. Review the quote, then launch the run.
One Catalog Video run at a time per business. A shop you already connected is reused; nothing is scraped twice.

Check that it's working

  1. The Catalog page shows the run moving through syncing, pitching, and rendering. Approving the look is the only step that waits on you.
  2. When videos are ready, they appear on the run with download links for feeds or the Google activation kit.

If a variant fails to render, its units are refunded automatically.

Building on the API?

The same flow is scriptable over REST and MCP. Endpoints, the agent path, and quote-pinning live in the API reference.

Next

Persona creatives first? See Creating ads. Ready to spend media? Launch a campaign.